On November 8th, TAILG Group unveiled its new brand TLG at EICMA, launching multiple new products and signing the first European flagship store to land in Switzerland.
11 月 8 日，台铃集团亮相意大利两轮车展会 EICMA，面向全球发布了全新品牌 TLG，同步发售了多款新品，签约首家欧洲旗舰店落地瑞士。
TAILG stated that it will adopt a new brand strategy to fully enter the European market and further accelerate its expansion into overseas markets.
台铃表示，将采用新品牌战略全面登陆欧洲市场，进一步加速海外市场拓展步伐。
It is reported that TLG brand is established with the concept of "Try, Love, Go" for the field of urban electric two wheel travel, and has conducted in-depth research on the pain points of global consumers, especially European consumers, in urban travel.
据介绍，TLG 品牌以“Try・Love・Go”为理念，针对城市电动两轮出行领域而设立，深入研究了全球消费者尤其是欧洲消费者在城市出行中的痛点。
TLG targets the mid to high end market by combining local regional characteristics, user habits, and segmented market groups, with a focus on E-Bike and E-Scooter series models. At the press conference, new products such as GTS, CTS, TL6 and other series were unveiled.
TLG 结合当地地域特色、用户习惯、细分市场人群等定位中高端市场，主打 E-Bike、E-scooter 系列车型。发布会上，如 GTS、CTS、TL6 等系列新品亮相。
At the same time, TLG's first European flagship store will also be located in Switzerland, with an area of approximately 400 square meters. After completion, it will become the first store in Europe where TLG's new products can be quickly experienced.
同时，TLG 首个欧洲旗舰店也将落户瑞士，该店面积约 400 平方米，建成后将成为 TLG 新品发布后欧洲首个可以快速体验的门店。
In 2022, TAILG Group and Huawei Cloud began a comprehensive cooperation, gradually establishing overseas warehouse management and operation systems. The establishment of the TLG brand is another step towards going global.
2022 年，台铃集团和华为云开启了全面合作，逐步建立海外仓储管理和运营系统，TLG 品牌的建立则是出海的又一进展。
11 月 8 日，台铃集团亮相意大利两轮车展会 EICMA，面向全球发布了全新品牌 TLG，同步发售了多款新品，签约首家欧洲旗舰店落地瑞士。
TAILG stated that it will adopt a new brand strategy to fully enter the European market and further accelerate its expansion into overseas markets.
台铃表示，将采用新品牌战略全面登陆欧洲市场，进一步加速海外市场拓展步伐。
It is reported that TLG brand is established with the concept of "Try, Love, Go" for the field of urban electric two wheel travel, and has conducted in-depth research on the pain points of global consumers, especially European consumers, in urban travel.
据介绍，TLG 品牌以“Try・Love・Go”为理念，针对城市电动两轮出行领域而设立，深入研究了全球消费者尤其是欧洲消费者在城市出行中的痛点。
TLG targets the mid to high end market by combining local regional characteristics, user habits, and segmented market groups, with a focus on E-Bike and E-Scooter series models. At the press conference, new products such as GTS, CTS, TL6 and other series were unveiled.
TLG 结合当地地域特色、用户习惯、细分市场人群等定位中高端市场，主打 E-Bike、E-scooter 系列车型。发布会上，如 GTS、CTS、TL6 等系列新品亮相。
At the same time, TLG's first European flagship store will also be located in Switzerland, with an area of approximately 400 square meters. After completion, it will become the first store in Europe where TLG's new products can be quickly experienced.
同时，TLG 首个欧洲旗舰店也将落户瑞士，该店面积约 400 平方米，建成后将成为 TLG 新品发布后欧洲首个可以快速体验的门店。
In 2022, TAILG Group and Huawei Cloud began a comprehensive cooperation, gradually establishing overseas warehouse management and operation systems. The establishment of the TLG brand is another step towards going global.
2022 年，台铃集团和华为云开启了全面合作，逐步建立海外仓储管理和运营系统，TLG 品牌的建立则是出海的又一进展。
