On June 2nd, Lujia Group welcomed another grand event with thousands of people in Hangzhou, Zhejiang. The purpose of this conference is to gather the strength of the Zhejiang region, continuously expand the development path of the group in the region, and provide lasting momentum for the development of the industry.
6月2日，绿佳集团在浙江杭州，迎来了又一场千人盛会。此次大会旨在通过凝聚浙江区域力量，不断拓展集团在区域内的发展路径，为行业发展提供持久动能。
Consolidate the technological foundation to achieve incremental breakthroughs
夯实技术底座 实现增量突破
Wang Yunlong, Vice Chairman of Lujia Group, delivered a welcome speech. He stated that since its establishment, Lujia has always adhered to the corporate spirit of "being a person, a car, and a world", and under the guidance of forward-looking strategies, has built a national layout of intelligent manufacturing bases, achieving both soft and hard strength. He looks forward to further strengthening cooperation with everyone in the future and creating brilliance together.
绿佳集团副董事长王云龙致欢迎辞。他表示，绿佳自成立以来始终秉承着“做人、做车、做天下”企业精神，在前瞻战略指引下，构建基地智造全国布局，实现软硬实力兼备，期待未来能与大家进一步加强合作，共创辉煌。
Chen Jianlong, Chairman of the Zhejiang Bicycle and Electric Vehicle Industry Association, delivered an important speech, highly evaluating the development achievements of Lujia over the past 20 years. He stated that in the face of the difficult market environment in the industry, improving product technology and marketing strategies is the cornerstone of brand advancement. Lujia has always taken this as the basis, made forward-looking layouts, and risen against the trend in the Zhejiang market. I hope that Lujia will continue to maintain its strong momentum and make outstanding contributions to leading the high-quality development of the industry.
浙江省自行车电动车行业协会理事长陈建龙发表重要致辞，高度评价了绿佳二十多年来的发展成就，表示面对行业困难的市场环境，提高产品技术、营销策略是品牌向上的基石，绿佳始终以此为基，作出前瞻布局，在浙江市场逆势而上。希望绿佳继续保持强劲势能，持续为引领行业高质量发展作出卓越贡献。
Faced with fierce market competition, high-quality products have always been of utmost importance. Chen Anjun, the rotating vice president of Lujia Group, has grandly launched the new product matrix, which has been optimized and upgraded in terms of space, endurance, power, safety, intelligence, and other aspects to meet the needs of users in various scenarios, making the strategy of "improving the adaptability of regional products" more than just a slogan.
面对激烈的市场竞争，高品质产品始终是重中之重。绿佳集团轮值副总裁陈安军隆重推出了本次新品矩阵，针对区域市场需求，在空间、续航、动力、安全、智能等方面均进行了优化升级，能够满足用户多种场景需求，让“提升区域化产品适应性”的策略不仅仅是一句口号。
At the meeting, Chen Anjun gave a detailed interpretation of the new product features of the five major series, namely the Paris series, Starry Sky series,+Energy series, Jinda series, and Black King Kong series, allowing dealers to further understand the strong innovation strength and technological advantages of Lujia products. He stated that he wants to build a regional market competition pattern with product advantages and continue to lead the market trend with a comprehensive product layout.
会上，陈安军对“巴黎系列、星空系列、+能量系列、劲大系列、黑金刚系列”五大系列新品功能进行了详尽解读，让经销商进一步了解到绿佳产品创新的强大实力和技术优势。他表示要以产品优势构建区域市场竞争格局，以全面的产品布局持续引领市场潮流。
Optimizing marketing strategies to seize competitive advantages
优化营销策略 抢抓竞争优势
Yang Guoping, rotating vice president of Lujia Group, released a summer new product marketing strategy. We will continue to focus on the "four good products", especially launching marketing campaigns around the two dimensions of "good prices and good policies". We have also continuously released multiple preferential pricing policies for various series of new products. The comprehensive upgrade of new products and the launch of favorable policies have boosted the morale and confidence of on-site dealers.
绿佳集团轮值副总裁杨国平发布夏季新品营销策略。表示要继续聚焦“四好产品”，特别是绕“好价格、好政策”两大维度展开营销攻势。并针对各大系列新品，持续发布了多重优惠价格政策。新品的全方面升级和利好政策的推出，让现场经销商斗志昂扬，信心百倍。
Zhao Xiaodong, Assistant Chairman of Lujia Group, Director of Brand Operation, General Manager of New Retail Digital Marketing Business Department and General Manager of Jiangsu (Xuzhou) Three Wheel and Four Wheel New Energy Business Department, explained the Tiktok live broadcast of digital marketing. He stressed that based on the Internet era, we should focus on digital marketing, drive market growth, make rational use of the Tiktok platform, open up online and offline links, increase brand exposure, empower terminals with digital dividends, and achieve both volume and profit growth.
绿佳集团董事长助理、品牌运营总监、新零售数字营销事业部总经理兼江苏(徐州) 三轮、四轮新能源事业部总经理赵孝东讲解数字营销之抖音直播。他强调要立足互联网时代，深耕数字营销，驱动市场增长，合理利用抖音平台，打通线上线下链路，增大品牌曝光，以数字化红利赋能终端，实现量利双增。
At the meeting, the first "Lujia Cup" Tiktok Short Video Challenge Award Ceremony was held simultaneously. During the competition, the topic of "Lujia Cup" continued to rise in popularity, effectively enhancing the brand's visibility and market influence.
会上，第一届“绿佳杯”抖音短视频挑战赛颁奖盛典同步举行。大赛期间“绿佳杯”话题热度持续高涨，有效提升了绿佳品牌的知名度和市场影响力。
The leaders of the industry association and Lujia Group presented awards to the winners of the competition, as well as the distributors and sales representatives who have made outstanding contributions to brand promotion. We look forward to everyone continuing to demonstrate their innovative spirit and contribute more to the development of the brand in the future. The applause on site was overwhelming.
行业协会领导及绿佳集团一众领导为大赛获奖人员及为品牌推广做出杰出贡献的经销商、业务员颁奖，期待未来大家能继续发挥创新精神，为品牌的发展贡献更多力量，现场掌声如潮。
Layout the industry market and jointly build a profitable future
布局行业市场 共筑盈利未来
The Chairman of Lujia Group, Ying Wenbin, delivered a keynote speech at the meeting, and together with the leaders of Lujia and representatives of distributors, they presented wine to friends, expressing their intention to turn promises into integrity through action, and the whole venue was full of enthusiasm.
绿佳集团董事长应文斌作会议主旨讲话，并携绿佳一众领导、经销商代表们以酒敬友，表示要以行动把承诺变诚信，全场干劲十足。
Ying Wenbin analyzed the current and future market development situation from a previous perspective, and elaborated on the brand value of Lujia. He emphasized the need to firmly focus on the main business, deeply cultivate advantageous industries, create "four good products", and enhance intelligent manufacturing upgrading and channel empowerment through the four major improvements in efficiency.
应文斌以前局视野分析了当下及未来市场发展形势，并对绿佳的品牌价值加以阐述，他强调要坚定聚焦主业，深耕优势产业，打造“四好产品”，通过效能四大提升，加码智造升级与渠道赋能。
He stated that he will continue to promote the national layout of production intelligent manufacturing bases, allowing Lujia to further take root and grow, expand profits through scale, optimize the supporting costs of the industrial chain to gather profits, provide truly useful and systematic empowerment for dealers, and enable them to have more business capabilities and discourse power. Manufacturers will work together to build a profit moat.
他表示，要继续推动生产智造基地全国布局，让绿佳进一步扎根生长，通过规模化扩大利润，通过优化产业链配套成本来集聚利润，为经销商提供真正有用的、体系化的赋能，使其掌握更多经营能力和话语权，厂商携手共筑利润护城河。
Focusing on regional breakthroughs and setting benchmarks, the successful conclusion of this conference marks another solid step for Lujia's market layout in the East China region. With the comprehensive empowerment of enterprises and the joint efforts of manufacturers to advance, Lujia will eventually form a momentum of starting a prairie fire, win more market dominance, and work together with distributors to embark on a broader path of prosperity!
聚焦区域突破立标杆，本次会议的圆满落幕，标志着绿佳在华东区域的市场布局又迈出坚实一步。企业全面赋能，厂商携手进阶，绿佳终将形成燎原之势，赢得更多市场主导权，与经销商一起，驶向更宽阔的致富大道！
6月2日，绿佳集团在浙江杭州，迎来了又一场千人盛会。此次大会旨在通过凝聚浙江区域力量，不断拓展集团在区域内的发展路径，为行业发展提供持久动能。
Consolidate the technological foundation to achieve incremental breakthroughs
夯实技术底座 实现增量突破
Wang Yunlong, Vice Chairman of Lujia Group, delivered a welcome speech. He stated that since its establishment, Lujia has always adhered to the corporate spirit of "being a person, a car, and a world", and under the guidance of forward-looking strategies, has built a national layout of intelligent manufacturing bases, achieving both soft and hard strength. He looks forward to further strengthening cooperation with everyone in the future and creating brilliance together.
绿佳集团副董事长王云龙致欢迎辞。他表示，绿佳自成立以来始终秉承着“做人、做车、做天下”企业精神，在前瞻战略指引下，构建基地智造全国布局，实现软硬实力兼备，期待未来能与大家进一步加强合作，共创辉煌。
Chen Jianlong, Chairman of the Zhejiang Bicycle and Electric Vehicle Industry Association, delivered an important speech, highly evaluating the development achievements of Lujia over the past 20 years. He stated that in the face of the difficult market environment in the industry, improving product technology and marketing strategies is the cornerstone of brand advancement. Lujia has always taken this as the basis, made forward-looking layouts, and risen against the trend in the Zhejiang market. I hope that Lujia will continue to maintain its strong momentum and make outstanding contributions to leading the high-quality development of the industry.
浙江省自行车电动车行业协会理事长陈建龙发表重要致辞，高度评价了绿佳二十多年来的发展成就，表示面对行业困难的市场环境，提高产品技术、营销策略是品牌向上的基石，绿佳始终以此为基，作出前瞻布局，在浙江市场逆势而上。希望绿佳继续保持强劲势能，持续为引领行业高质量发展作出卓越贡献。
Faced with fierce market competition, high-quality products have always been of utmost importance. Chen Anjun, the rotating vice president of Lujia Group, has grandly launched the new product matrix, which has been optimized and upgraded in terms of space, endurance, power, safety, intelligence, and other aspects to meet the needs of users in various scenarios, making the strategy of "improving the adaptability of regional products" more than just a slogan.
面对激烈的市场竞争，高品质产品始终是重中之重。绿佳集团轮值副总裁陈安军隆重推出了本次新品矩阵，针对区域市场需求，在空间、续航、动力、安全、智能等方面均进行了优化升级，能够满足用户多种场景需求，让“提升区域化产品适应性”的策略不仅仅是一句口号。
At the meeting, Chen Anjun gave a detailed interpretation of the new product features of the five major series, namely the Paris series, Starry Sky series,+Energy series, Jinda series, and Black King Kong series, allowing dealers to further understand the strong innovation strength and technological advantages of Lujia products. He stated that he wants to build a regional market competition pattern with product advantages and continue to lead the market trend with a comprehensive product layout.
会上，陈安军对“巴黎系列、星空系列、+能量系列、劲大系列、黑金刚系列”五大系列新品功能进行了详尽解读，让经销商进一步了解到绿佳产品创新的强大实力和技术优势。他表示要以产品优势构建区域市场竞争格局，以全面的产品布局持续引领市场潮流。
Optimizing marketing strategies to seize competitive advantages
优化营销策略 抢抓竞争优势
Yang Guoping, rotating vice president of Lujia Group, released a summer new product marketing strategy. We will continue to focus on the "four good products", especially launching marketing campaigns around the two dimensions of "good prices and good policies". We have also continuously released multiple preferential pricing policies for various series of new products. The comprehensive upgrade of new products and the launch of favorable policies have boosted the morale and confidence of on-site dealers.
绿佳集团轮值副总裁杨国平发布夏季新品营销策略。表示要继续聚焦“四好产品”，特别是绕“好价格、好政策”两大维度展开营销攻势。并针对各大系列新品，持续发布了多重优惠价格政策。新品的全方面升级和利好政策的推出，让现场经销商斗志昂扬，信心百倍。
Zhao Xiaodong, Assistant Chairman of Lujia Group, Director of Brand Operation, General Manager of New Retail Digital Marketing Business Department and General Manager of Jiangsu (Xuzhou) Three Wheel and Four Wheel New Energy Business Department, explained the Tiktok live broadcast of digital marketing. He stressed that based on the Internet era, we should focus on digital marketing, drive market growth, make rational use of the Tiktok platform, open up online and offline links, increase brand exposure, empower terminals with digital dividends, and achieve both volume and profit growth.
绿佳集团董事长助理、品牌运营总监、新零售数字营销事业部总经理兼江苏(徐州) 三轮、四轮新能源事业部总经理赵孝东讲解数字营销之抖音直播。他强调要立足互联网时代，深耕数字营销，驱动市场增长，合理利用抖音平台，打通线上线下链路，增大品牌曝光，以数字化红利赋能终端，实现量利双增。
At the meeting, the first "Lujia Cup" Tiktok Short Video Challenge Award Ceremony was held simultaneously. During the competition, the topic of "Lujia Cup" continued to rise in popularity, effectively enhancing the brand's visibility and market influence.
会上，第一届“绿佳杯”抖音短视频挑战赛颁奖盛典同步举行。大赛期间“绿佳杯”话题热度持续高涨，有效提升了绿佳品牌的知名度和市场影响力。
The leaders of the industry association and Lujia Group presented awards to the winners of the competition, as well as the distributors and sales representatives who have made outstanding contributions to brand promotion. We look forward to everyone continuing to demonstrate their innovative spirit and contribute more to the development of the brand in the future. The applause on site was overwhelming.
行业协会领导及绿佳集团一众领导为大赛获奖人员及为品牌推广做出杰出贡献的经销商、业务员颁奖，期待未来大家能继续发挥创新精神，为品牌的发展贡献更多力量，现场掌声如潮。
Layout the industry market and jointly build a profitable future
布局行业市场 共筑盈利未来
The Chairman of Lujia Group, Ying Wenbin, delivered a keynote speech at the meeting, and together with the leaders of Lujia and representatives of distributors, they presented wine to friends, expressing their intention to turn promises into integrity through action, and the whole venue was full of enthusiasm.
绿佳集团董事长应文斌作会议主旨讲话，并携绿佳一众领导、经销商代表们以酒敬友，表示要以行动把承诺变诚信，全场干劲十足。
Ying Wenbin analyzed the current and future market development situation from a previous perspective, and elaborated on the brand value of Lujia. He emphasized the need to firmly focus on the main business, deeply cultivate advantageous industries, create "four good products", and enhance intelligent manufacturing upgrading and channel empowerment through the four major improvements in efficiency.
应文斌以前局视野分析了当下及未来市场发展形势，并对绿佳的品牌价值加以阐述，他强调要坚定聚焦主业，深耕优势产业，打造“四好产品”，通过效能四大提升，加码智造升级与渠道赋能。
He stated that he will continue to promote the national layout of production intelligent manufacturing bases, allowing Lujia to further take root and grow, expand profits through scale, optimize the supporting costs of the industrial chain to gather profits, provide truly useful and systematic empowerment for dealers, and enable them to have more business capabilities and discourse power. Manufacturers will work together to build a profit moat.
他表示，要继续推动生产智造基地全国布局，让绿佳进一步扎根生长，通过规模化扩大利润，通过优化产业链配套成本来集聚利润，为经销商提供真正有用的、体系化的赋能，使其掌握更多经营能力和话语权，厂商携手共筑利润护城河。
Focusing on regional breakthroughs and setting benchmarks, the successful conclusion of this conference marks another solid step for Lujia's market layout in the East China region. With the comprehensive empowerment of enterprises and the joint efforts of manufacturers to advance, Lujia will eventually form a momentum of starting a prairie fire, win more market dominance, and work together with distributors to embark on a broader path of prosperity!
聚焦区域突破立标杆，本次会议的圆满落幕，标志着绿佳在华东区域的市场布局又迈出坚实一步。企业全面赋能，厂商携手进阶，绿佳终将形成燎原之势，赢得更多市场主导权，与经销商一起，驶向更宽阔的致富大道！
